Why We Chose Supima For The Staple
The Secret Behind the World’s Softest, Strongest Tees
When you pick up a T‑shirt from The Staple, the first thing felt should be comfort and care, not a logo. That is why our core fabric is Supima cotton – a rare, extra‑long staple cotton that stays softer, stronger, and better looking than ordinary cotton over time.
We know you live in your T‑shirts. So our promise is simple: fewer pieces in your wardrobe, but pieces you always reach for.
When you pick up a T‑shirt from The Staple, the first thing felt should be comfort and care, not a logo. That is why our core fabric is Supima cotton – a rare, extra‑long staple cotton that stays softer, stronger, and better looking than ordinary cotton over time.
We know you live in your T‑shirts. So our promise is simple: fewer pieces in your wardrobe, but pieces you always reach for.
Why Supima Cotton Was Chosen for You
Supima cotton stays soft, holds its shape, and feels gentle every day, making each tee feel yours naturally from the moment you put it on.
Long Fibers
Skin-Safe
Anti-Bacterial
Wrinkle Free
Termo Control
Odor Control
Why Supima Cotton Was Chosen for You
Supima cotton stays soft, holds its shape, and feels gentle every day, making each tee feel yours naturally from the moment you put it on.
Long Fibers
Skin-Safe
Anti-Bacterial
Wrinkle Free
Termo Control
Odor Control
Our Promise To You
As a small, quality‑first brand, there is a responsibility to respect both your money and your comfort. Choosing Supima means offering T‑shirts that do not ask you to compromise: they feel gentle on your skin, handle daily life gracefully, and stay in your wardrobe longer instead of in a landfill.
If you ever feel your Staple Supima tee is not living up to this standard, reach out – this is a relationship, not just a transaction.
No hype.
Just better cotton, done right.
Supima isn’t about hype.
It’s about how your T-shirt feels on the 50th wear, not just the first.
And that’s exactly why it belongs at the core of The Staple.
How Our Supima Tee Feels On You
If your skin gets irritated easily or you live in warm, humid weather, fabric matters a lot. Supima’s smooth, fine fibres sit gently on the skin, with better breathability and moisture absorption, so the T‑shirt feels light, clean, and easy to wear all day.
Over time, Supima is known to get even softer with wear, while still holding its colour and shape. So that “new favourite tee” feeling lasts much longer than with regular cotton basics.
Frequently asked questions
Why did you choose Supima instead of regular cotton?
Because it gives better softness, strength, and colour retention, your T‑shirt looks and feels good for more washes, which means you buy less and wear more.
Is Supima cotton worth the extra price?
If you like to wear the same few favourites again and again, Supima usually works out cheaper over time because it does not give up as quickly as regular cotton.
What is the difference between Supima and Egyptian cotton?
All Supima cotton is premium, extra-long staple cotton. Egyptian cotton only references the country of origin and does not impart any measure of quality. A minimal amount of Egyptian cotton is extra-long staple, but the majority of Egyptian cotton is of a long-staple or a regular cotton variety.
How is Supima cotton farmed?
Supima cotton is farmed using state-of-the-art technology and processes. From GPS navigation used on tractors to plant and harvest the cotton, to satellite technology and soil monitors, Supima farmers ensure they are growing the best quality cotton in the world with as little impact on the environment as possible.
What is the difference between Supima cotton and regular cotton?
Not all cottons are equal. Supima and regular cotton are in fact two different and distinct species of cotton. The most common type of cotton grown around the world typically has a fiber length of only about 1 inch, whereas Supima cotton’s fiber averages 1.5 inches. Shorter fibers produce yarns that are rougher and subject to pilling on the surface of the product, while longer fibers contribute to the strength and softness of apparel and home products, ensuring that they are more comfortable, retain color longer and resist pilling over time.
How does Supima make the products I love better?
Products made with Supima cotton ensure that you are buying a premium product that will last for years to come. With its indulgently soft touch, natural resilency and rich deep color, Supima cotton is a luxury fiber that improves the quality and life of your product.
What is the difference between Supima and Pima cotton?
At retail, Pima is a generic term for “better” cotton, but it does not necessarily mean it is made with an extra-long staple cotton. Supima® is the trademark used to promote American-grown, extra-long staple cotton. To bear the Supima® trademark, products must be sourced through a licensed supply chain.
Is Supima cotton grown in the USA?
Yes, Supima cotton is grown only in the west and southwest states of California, Arizona, Texas and New Mexico.
How do I care for Supima cotton?
You can treat Supima in the same way you care for your regular cotton items. The more you wash and wear it, the more you will experience the Supima difference. The softness of Supima is enhanced through use and wear, and together with the durability and lasting color, Supima® products stand out among the other items in the closet.
